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Social Campaigns Give Long-Term Boost to Brand Metrics
Yea yea I know, snoozer data, right? But hang in there for this one. This is interesting crap.
“There was an immediate boost to advocates’ likelihood to recommend a product after being exposed to a campaign, with rates rising from…
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Lipton Tea Joins Forces With Star Wars To Create Mobile Game
Odd pairing but I love anything Star Wars.
Lipton Brisk Iced Tea joined forces with Star Wars to create a free mobile game to help launch Episode I: The Phantom Menace in 3D.
In the iPhone or Android app ‘Brisksaber’,…
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Sing for your Supper… and your Playboy
For the August issue of Playboy in Argentina that was dedicated to Mariana Diarco (known for being the country’s most famous groupie and had an affair with a rock star – maybe Argentina had a contest, this is still an…
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Beats by Dr. Dre Executive Headphones
Beats by Dr. Dre eyes the more mature consumer as it unveils the latest installment: the Executive Headphones. As the aesthetic echoes a more refined style thanks to the brushed metal finish and elegant accents, this premium model is packed…
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The Revolution Will Not Be Televised
A. Krasivaya
- Photo, johnfrieda.com
Truly revolutionary products are few and far between. Such dramatic claims, of course, are made quite frequently in the odd realm that is the American beauty industry.…
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Graphic Design Worlds at the Triennale di Milano
The Triennale di Milano has invited over 30 international names – among them Burrill, M/M Paris, KesselsKramer and Fuel – to curate mini exhibitions of their own work within its expansive architecture gallery. Burrill has recreated his studio in pavilion…
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The Party Pass: Eat. Drink. Celebrate.
The Party Pass was founded as a new way to connect students and young professionals with the citys best restaurants, bars, and nightclubs. With the goal to give its costumers a new way to eat, drink, and celebrate in the…
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Shave Your Face
the suit
When John Cena asks you to shave your face, you ask “how close, sir”. Take the Gillette ProGlide Challenge, or face the wrath of John Cena. Or at least have a trashcan thrown at you. I love this…
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Written Portraits Campaign
the suit
The following portraits were made as part of a campaign (called Written Portraits) for the Dutch Book Week. The campaign was created by Van Wanter Etcetera using real book pages to show different faces behind the (auto)…
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DC Shoes Life – My Studio Session Teaser
marcus troy
Last year my friends from DC shoes were in Montreal for some product meetings and we made plans to possibly meet up in the city for some drinks. We met up that night in their hotel… -
Shabazz Palaces And Flying Lotus for Vans
Totally geeked out when I saw this. FlyLo, a future-forward producer & captain of the LA beat scene meets Shabazz Palaces(aka Butterfly from Digable Planets) who currently resides in Seattle(bass!) crafting music unlike anything Hip-Hop has seen…
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New Marketing – House Wrap
the suit
Mobile advertising network Adzookie has a quirky plan to self-advertise: turn houses into billboards.
Adzookie is looking for home owners to allow their homes to be painted over entirely, transforming them into giant advertisements for the…